Maxx Chewning net worth is one of the most searched phrases among fitness entrepreneur fans right now. As of 2026, his estimated net worth is widely reported between $10 million and $15 million, largely driven by the 2024 Hershey acquisition of Sour Strips, alongside YouTube earnings, Ever Forward Apparel, sponsorships, and podcast revenue. However, older estimates placed his wealth closer to $1 million–$2 million, which shows how dramatically his financial position has evolved.
This article provides a complete breakdown of Maxx Chewning’s net worth, how he built his wealth, why estimates vary, and how he compares to other fitness influencers.
Maxx Chewning Bio
| Detail | Information |
|---|---|
| Full Name | Maxx Chewning |
| Date of Birth | September 9, 1989 |
| Age (2026) | 36 years old |
| Height | 5 feet 10 inches |
| Weight Range | 165–175 pounds |
| YouTube Started | 2011 |
| Sour Strips Founded | 2015 |
| Hershey Acquisition | 2024 |
| Subscribers | 386,000+ |
| Total Views | 125 million+ |
| Estimated Net Worth (2026) | $10M–$15M |
What Is Maxx Chewning’s Net Worth in 2026?
Most recent sources estimate Maxx Chewning net worth in 2026 between $10 million and $15 million. This sharp increase followed the reported sale of Sour Strips to Hershey in 2024.
However, earlier websites listed his wealth at $1 million to $2 million in 2023. The jump reflects:
- Business valuation changes
- Brand equity growth
- Acquisition impact
- Expansion of retail distribution
Net Worth Growth Timeline
| Year | Estimated Net Worth | Key Milestone |
|---|---|---|
| 2015 | Under $500K | Sour Strips launched |
| 2020 | $2M–$3M | Apparel & YouTube growth |
| 2023 | $1M–$2M (low estimate) | Pre-acquisition |
| 2024 | Major increase | Hershey acquisition |
| 2026 | $10M–$15M | Post-sale valuation |
This shows how entrepreneurial leverage can dramatically shift a fitness influencer’s wealth.
How Did Maxx Chewning Build His Net Worth?
Maxx Chewning did not become wealthy from YouTube alone. His net worth growth came from diversified income streams.
YouTube Career (Started 2011)
Maxx launched his YouTube channel in 2011. Today, he has over 386,000 subscribers and more than 125 million total views.
Estimated YouTube earnings vary:
| Revenue Source | Estimate |
|---|---|
| Annual Ad Revenue | $60K–$80K |
| Monthly Estimate | $174–$380 |
| Annual Calculator Estimate | $69,594 |
Although YouTube helped build his brand, it was never his primary wealth driver. Instead, it served as a marketing engine for his businesses.
Sour Strips Candy Brand (Founded 2015)
In 2015, Maxx founded Sour Strips, a bold candy brand targeting Gen Z and millennial consumers. The brand expanded rapidly.
Key highlights include:
- Distribution in 7,000 retail stores
- A 63,000 square foot warehouse
- Strong online DTC presence
The brand became his biggest financial breakthrough.
Hershey Acquisition (2024)
The most significant boost to Maxx Chewning net worth came in 2024, when Hershey acquired Sour Strips.
While the exact acquisition price is private, analysts estimate the deal contributed between $8 million and $12 million to his wealth.
This acquisition positioned Maxx as more than a fitness influencer. It established him as a successful consumer brand entrepreneur.
Ever Forward Apparel Revenue
Maxx also owns Ever Forward Apparel, a fitness clothing brand.
Estimated annual revenue ranges between $500K and $1M, depending on product cycles and drops.
Unlike many influencers who rely on sponsorships, Maxx built a standalone apparel brand, creating long-term equity rather than short-term brand deals.
Podcast & Sponsorship Income
Maxx launched his podcast in 2022. Combined with brand partnerships and supplement endorsements, he earns additional income:
| Source | Annual Estimate |
|---|---|
| Podcast | $50K–$100K |
| Sponsorships | $100K–$200K |
| Supplement Deals | $50K–$100K |
These diversified revenue streams contribute to his overall net worth growth.
Net Worth Comparison With Other Fitness Influencers
Maxx Chewning’s business exit distinguishes him from many competitors.
| Influencer | Estimated Net Worth | Main Income Source |
|---|---|---|
| Maxx Chewning | $10M–$15M | Business Acquisition |
| Christian Guzman | $3M–$5M | Apparel |
| Bradley Martyn | $2M–$4M | Gym + YouTube |
| Steve Cook | $2M–$3M | Sponsorships |
Most fitness influencers monetize content. Maxx monetized a consumer product company, which dramatically increases valuation potential.
Maxx Chewning’s Assets and Business Strategy
Unlike many creators, Maxx built scalable assets.
Potential asset components include:
- Equity in Sour Strips (if partial stake retained)
- Ever Forward Apparel ownership
- Warehouse infrastructure
- Brand intellectual property
- Media audience value
This strategy explains why his entrepreneur net worth growth accelerated faster than that of typical YouTubers.
Monthly and Annual Income Breakdown
Based on available estimates:
| Income Stream | Estimated Annual Income |
|---|---|
| YouTube | $60K–$80K |
| Apparel | $500K–$1M revenue |
| Sponsorships | $100K–$200K |
| Podcast | $50K–$100K |
Estimated monthly income may range between $20K–$60K, depending on product launches and brand cycles.
Biography & Fitness Background
Maxx Chewning was born on September 9, 1989. Before becoming an entrepreneur, he was a competitive athlete.
Notable stats:
- Wrestled at 112 pounds
- Achieved a 600-pound deadlift
- Maintains bodyweight around 170 pounds
- Height: 5 feet 10 inches
His discipline in fitness carried into his business mindset.
Why Net Worth Estimates Vary
When researching “how much Maxx Chewning is worth,” you will see wide ranges.
Here’s why:
- Private company valuations are not public
- Net worth includes assets, not just income
- Some websites estimate based only on YouTube revenue
- Business sale details remain undisclosed
Net worth estimates are calculated using:
- Revenue multiples
- Brand equity
- Public influence
- Asset ownership
That’s why some sites list $1M–$2M, while newer analyses show $10M–$15M.
Case Study: From Influencer to Multi-Millionaire
Maxx’s journey shows a shift from content monetization to brand ownership.
Instead of relying solely on ad revenue, he:
- Built a direct-to-consumer product
- Scaled distribution nationwide
- Secured acquisition by a major corporation
This is why the phrase “maxx chewning net worth after sour strips sale” continues trending.
READ MORE BLOG>>>Jameliz Smith Height: How Tall Is She in 2026?
Frequently Asked Questions
How much is Maxx Chewning worth right now?
As of 2026, estimates place his net worth between $10 million and $15 million.
How did Maxx Chewning make his money?
He built wealth through YouTube, Ever Forward Apparel, sponsorships, and the Sour Strips acquisition by Hershey in 2024.
How much did Hershey pay for Sour Strips?
The exact figure is undisclosed, but analysts estimate the deal contributed $8M–$12M.
Is Maxx Chewning a millionaire?
Yes, he is widely considered a multi-millionaire entrepreneur.
Final Verdict: Is Maxx Chewning’s Wealth Sustainable?
The most likely current range for Maxx Chewning net worth in 2026 is between $10M and $15M.
More importantly, his wealth comes from:
- Brand equity
- Business exits
- Scalable assets
- Diversified income streams
Unlike influencers dependent on ad revenue, Maxx positioned himself as a consumer brand founder, which significantly increases long-term financial potential.
His journey from a 2011 fitness YouTuber to a 2024 business acquisition success story demonstrates how building assets, not just audience, creates real wealth.
Disclaimer: Net worth figures are estimates based on publicly available information and industry analysis. Actual financial details may vary.
